"Lisa Howard-Fusco has the amazing skill to combine strategy with action that lead to results. "
- Jennifer Greenjack, Director of Marketing,
Creative Multimedia Solutions
If you're looking for someone that has a fresh perspective on current digital content trends and understands how all marketing works together to create a customer journey -- both digital and old-school -- then we should talk!
I've worked with clients in various industries, in both agency settings and as a consultant. What's clear to me is this: assessing your business goals comes first, and no marketing strategy should ever be one-size-fits-all. I truly enjoy getting to know each client and their needs, diagnosing their pain points, and helping to solve them with a holistic marketing strategy.
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I’ve been using my ability to weave effective, engaging strategies for two decades -- beginning in New York City but now in the wilds of the South Jersey/Philadelphia area. I've always loved eking out the “story behind the story” and using the building blocks of words and images to target innovative ways of generating leads and nurturing brands. Over the years, I've evolved along with the digital marketplace to expand my knowledge into content structuring and governance, information architecture, and content workflow management. My Mini-MBA in Digital Marketing at the Rutgers School of Business was the cherry on top (see the nifty badge they gave me, below). I also serve on the board of the American Marketing Association, Philadelphia Chapter, as VP of Content, Marketing Communications.
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If you think adding me to your team could help your company get where it wants to go next, please reach out via email: lisahowardfusco1@gmail.com. I'd love to hear from you!
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